About me

Over the past decade, I've worked at the intersection of design research, futures thinking, and strategic design—helping teams move from complexity to clarity, and from intention to action. I believe design should serve everyone, understand deeply before acting, and leave people and planet better than we found them.

Whether leading research initiatives, developing organizational strategy, or teaching the next generation of designers, I'm committed to one thing: co-creating futures worth inhabiting, starting with how we practice today.

Capabilities

  • I help teams move from complexity to clarity by designing holistic solutions that address root causes, not just symptoms. Together, we'll map interconnected challenges, co-create interventions, and build actionable pathways forward—whether that's reimagining services, evolving business models, or transforming organizational structures. I’ll co-create with you tangible prototypes, align your vision to your values, and create a clear plan for what comes next.

  • Understanding the whole system is the first step to changing it wisely. I work with organizations to map the actors, relationships, and dynamics shaping their context—revealing leverage points and unintended consequences before they happen. We'll develop shared frameworks that help everyone see the same reality, identify meaningful interventions, and create theories of change you can actually test and learn from.

  • What if we could design the world we want to live in, instead of just reacting to what's coming? I guide teams through futures thinking and speculative design to explore possibilities beyond the present constraints. Together, we'll envision preferable futures—for your organization, your community, or the planet—and work backward to identify the choices and actions that can get us there.

  • Conscious design decisions need good evidence. I lead research initiatives that uncover the real needs, behaviors, and contexts of the people you're designing for—using ethnographic, qualitative, and mixed methods. Whether you need foundational discovery, evaluative testing, or strategic insights, I'll help you understand your users deeply and translate findings into actionable recommendations that teams can actually use.

  • I believe in growing designers who can think critically, work ethically, and lead with empathy. Through one-on-one mentoring and coaching, I help emerging and mid-level designers develop their strategic thinking, research skills, and confidence. Whether you're navigating a career transition, building new capabilities, or finding your voice as a practitioner, I'll support your growth with honest feedback and practical guidance.

  • Design education should be accessible, relevant, and transformative. I teach strategic design, design research, and futures thinking to students and professionals—always grounding theory in real-world practice. My approach emphasizes critical thinking, ethical practice, and collaborative learning. Whether through university courses, workshops, or organizational training, I create learning experiences that empower people to become thoughtful, impactful designers.

  • Complex challenges need collaborative thinking. I design and facilitate workshops, sprints, and strategic sessions that help diverse teams align, ideate, and make decisions together. From stakeholder mapping to future visioning to co-design sessions, I create structured spaces where everyone's voice matters and meaningful progress happens—even when the problem feels overwhelming.


Speaking and Conferences

“Digital Anthropology, Design, and Social Transformation: A Central American Perspective

II Latin American Meeting of Digital Anthropology: Expanding Futures.
2022. Santiago de Chile, Chile.

A presentation about the experience and learnings of design futures workshops designed with Laboratorio Sapiens in 2021 and 2022 for central american participants. TecnoRizoma was a series of lectures and practical design workshops that contributed to the democratization of knowledge, futures literacy and political empowerment in the digital territories in the Central American region.


Design Thinking and Digital Transformation

Experiential Week, Francisco Marroquín University
2025. Ciudad de Guatemala, Guatemala

Lead with my UX Research team a 5 hour workshop designed to help students understand the value of design, UX research and design futures to foster innovation in a financial services corporation (and anywhere else).


Conversation “Women in Design”

“Vértice” Design Festival, Rafael Landívar University
2018. Ciudad de Guatemala, Guatemala

A series of design conversation of design industry leaders in Guatemala about the experience of designing in a country with emerging notion of design.


Vaya la papaya

Ibero-American Design Biennial BID
2017. Matadero, Spain.

Exhibitor and finalist during the student exhibition bid_est2017 7° BID Teaching and Design Meeting, Design Territory, in the category of comprehensive and transversal design.

Interested in having me speak, or talk about collaborations?

I want to hear from you

I want to hear from you ✺

I’m always on the look for new inspiration, beauty, co-intelligence or collaborations.

Feel free to send me a message or add me on social media.

Let’s have a chat!